Oxford Notebooks is a Hamelin brand and boasts the enviable position as the market leader in notebooks and notepads in Europe.
Given 2 Oxford notebooks are sold around the world every second Affinity was honoured to be entrusted with the redesign and rebuild of their Shopify Plus website.
Affinity was commissioned to redesign and redevelop the existing Shopify Plus store for their UK shop. Part of the development was to introduce the ability to offer 'bundled-by-colour' stationery and revision aids to professional students.
The Shopify Plus site also features integration with their SAP to ensure seamless and real time stock updates across their online sales channels.