Work

ATEN Lighting

eCommerce / WooCommerce / B2B / B2C
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Aten Lighting is a family run business with over 25 years of experience concentrating on supplying low voltage lighting into the leisure and marine markets.

Their previous Magento site was operating on a non-supported / end-of-life version and was in need of a rebuild. Affinity was asked to evaluate a number of platforms and recommend the best rebuild strategy going forward.

Together with a consumer-focused eCommerce experience the client also required the flexibility to display prices for their trade customers upon login. WooCommerce was chosen as the ideal platform offering reduced operational costs plus a suite of plug-ins which allied to their functionality requirements.

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