New site launch for long standing Affinity client...

Affinity have successfully supported Harrod Horticultural’s digital offering since 2011 when we launched their second generation ecommerce site.
Over the last 8 years we have continued to support Harrod with ongoing development to further enhance site functionality and we are pleased to announce the launch of Harrod’s 4th generation responsive ecommerce platform.

An Insight lead approach spearheaded the new design following a successful 12 Month CRO programme which had delivered increases in conversion and revenue. Since launch the results have continued to increase.