29 degrees and we're putting the Christmas Trees up!

As the UK experiences sweltering heat it seems rather strange to be thinking of Christmas and decorating the tree. Well, that's exactly what the creative team at Affinity are doing as they  head into the studio to create some Christmas wonderland sets!

Forward planning is everything when it comes to planned marketing activity and over the forthcoming weeks they will be shooting video and stills for Christmas campaigns for QD Stores and Cherry Lane Garden Centres. The assets created will be utilised for both digital and offline marketing activity in the Christmas period.

So while you're basking on the beach spare a thought for those arranging the baubles!