Providing the research, data, tools and insights to maximise the potential of every digital experience

Affinity Insights is our specialist user-centric UX (User Experience) initiative which helps businesses to better understand their customers and maximise the value of their online operations.

Our state-of-the-art UX lab is manned by our experienced team of UX designers and analysts who provide our clients with tailored conversion rate optimisation (CRO) programmes, research, reporting, CRM solutions and consultancy services, all of which are used to enhance the knowledge and online success of businesses throughout the UK and beyond.