Leading UK attraction at Thursford chooses affinity

The Thursford Collection is a museum located in Thursford, Norfolk. Founded by local man George Cushing, it is now known for the scale of its collection of steam engines, organs and fairground attractions, and its annual Christmas spectacular show, which draws over 100,000 people to the Norfolk countryside.

Set in the magical surroundings of mechanical organs and fairground carousels, with a cast of 130 professional singers, dancers and musicians – many of whom are West End performers. The 3 hour performance delivers an extravaganza of non-stop singing, dancing, music, humour and variety. It’s a fast moving celebration of the festive season featuring an eclectic mix of both seasonal and year-round favourites, with famous and much-loved chart toppers being sung alongside tradition carols.

Word of this amazing show has spread and it is now generally recognised as being the largest show of its kind in the country, if not Europe with up to fifty coaches per day travel from all over the country.

Affinity won the competitive pitch to produce new promotional literature for the 2017 season as well as winning the prestigious contract to design and produce the 40th anniversary edition of the Christmas Spectacular Programme for Winter 2016.